News Releases (VNRs)
The Video News Release, or the video version of the written press
release, is recommended when a more detailed story line is needed.
Produced in a broadcast news style with a scripted story and compelling
video, CMP Media Café transforms your newsworthy story
or event into a video segment ready for television news broadcast.
are still an effective broadcast relations tool for the right
message in 2011 if you understand how to produce and distribute
them effectively plus when they are used for the right story with
a compelling news angle. Although a VNR may be appropriate for
your project, we generally recommend B-Roll
Packages in today's media environment..
video public relations production requires a unique blend of broadcast
news experience, technological knowledge and marketing sensibility.
You need the right video images for the right audience via the
right medium and produced by the right media professionals who
know what newsrooms need.
Media Cafe has producers uniquely qualified to ensure that your
video captures the attention of your intended audience - TV news
decision makers and viewers - whether on TV screens, internet
monitors or PDAs.
concept to results, we're professionals with network television
experience including on-site production capabilities in the U.S.A.
& around the world.
Los Angeles to London, from Tampa to Tel Aviv, from conceptualization
to final edit master, we creatively capture your corporate news
story at any location in the United States and around the world.
Our news team is uniquely qualified to ensure that your story
and video captures the attention of the TV newsroom decision-makers,
public service directors and viewers. We craft video news stories
to meet your objectives and effectively deliver your corporate
message to newsrooms. Consider CMP Media Café your very
own in-house video department.
your video news release is produced, we'll help you determine
the most effective Satellite
Distribution Package for your project.